The objective was to create an exhibition poster that featured a quote reflective of a specific design movement.
Approach
Intrigued by the way Saul Bass plays with type and imagery in his title sequences, I chose to feature his work. In an attempt to create a minimalist feel I decided to choose three of his most famous works, Love in the Afternoon, The Man with the Golden Arm and It’s a Mad, Mad, Mad, Mad World, for the main focus of this piece. Within the bowl itself are more of his iconic pieces.